Key Company Leadership

This team combines expertise and reputation in the parks & recreation industry with deep business expertise and successful entrepreneurial experience.

Matthew Hickey

Founder & Chief Product Officer

  • 17 years experience in both the non-profit and for-profit recreation industry, Masters Degree.
  • Developer of the Pricing and Service Sustainability (PASS™) application.
  • Full Bio
Matthew Hickey
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Brian Wilkerson

Brian Wilkerson

Chief Executive Officer

  • Co-founder and CEO of WisdomNet, a consulting and Technology Company sold in 2007.
  • Senior leadership roles in major corporations such as Andersen Consulting (now Accenture) and Level 3.
  • Led transformation projects for clients such as Yamaha, Hasbro, MGM MIRAGE, Edison Mission Energy, the US Postal Service, Johns Manville, the US General Services Administration, and a host of others.
  • Full Bio
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Jamie Sabbach

Jamie Sabbach, M.S., CPRP

Chief Marketing Officer

  • 22 years of public parks and recreation management experience in municipalities and special district settings, noted speaker in the field, Masters Degree.
  • Senior administrator for parks and recreation agencies in Champaign, Illinois; Bloomington, Indiana; and Boulder, Colorado.
  • Experience as a consultant for parks, recreation and open space consulting firm working with agencies across the United States.
  • Full Bio
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John Hickey

John Hickey

Chief Financial Officer

  • 35 years experience in Industry and Public Accounting, 25 years with IBM.
  • Held senior positions in Finance, Product Management and Operations.
  • Full Bio
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Brendan Kelly

Brendan Kelly

Product Development Specialist

  • 2005 graduate of the University of Colorado’s Leed’s School of Business.
  • 10+ years experience working in municipal recreation.
  • Assisted in creating the PASS™ software application.